Who We Are

We are entrepreneurs and creative thinkers. And just like you, we know what it feels like to take risks, to worry about the unknowns, to want answers. We built Simply More Money to bring you the financial insight every business needs and the expertise you deserve.


Travis Barron, CFA


Travis brings extensive corporate finance expertise from some of the biggest names in business, including Estee Lauder, Grohe America, and Expedia Inc. He has earned a reputation as a problem solver who thinks outside the box to find solutions; as a financial expert who is agile, creative and comfortable with working with businesses of all sizes and with challenges large and small. 


While Travis has helped companies generate billions in revenue, his passion lies with the entrepreneurs and the changemakers who take risks to move ahead. He is devoted to helping businesses like yours feel empowered through financial insight because he has been in your shoes. He knows the weight of having an ambitious vision with big financial implications both in his personal and professional life. He also knows the power of financial analysis and planning to solve the problem of sleepless nights worrying about the unknowns.


Travis is a CFA® charterholder who has traveled extensively to see the world and learn through new experiences and perspectives. He lived and worked in Seoul, South Korea while earning his MBA from Sejong University and holds a B.S. in Business Administration and Finance from Valparaiso University. He traveled the globe with his wife and two young children, visiting 12 countries across 4 continents in 13 months before settling down in Austin, Texas to launch Simply More Money. 


We do the financial heavy lifting, so you can focus on the disruptive, creative ideas that bring your business to life.